The following articles first appeared in my Ezine 'Competitive Advantage'.   I hope you enjoy reading them and find some tips to use in your business.

	Are You Making the Most of Your Business Card? One of the first things I do when someone hands me their business card is to turn it over and look at what’s on the reverse side, and I don’t think I’m alone in doing this.
	What will people remember about meeting YOU? Your business image, or ‘brand’  is the message you give to the outside world.  .......  As the saying goes “You only get one chance to make a first impression.”  What first impression are you giving?
	Spread your Marketing Net W I D E It’s a very tricky balancing act fitting everything in and I don’t always manage it very well – which can result in the well-known ‘feast or famine’ syndrome that we all try so hard to avoid.
	Information Overwhelm Over the last few months, I’ve encountered an increasing number of overwhelmed small business owners.  Next time you’re at a networking event, see if you can spot one.
	Your Business Needs New Ideas Customers are getting ever more demanding, they constantly expect something new, different and exciting.  Competition is fierce for just about every business and it is only by generating new ideas that you can keep ahead and attract more clients.

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